People crossing the road via traffic lights

Active Travel

Intelligent monitoring for local authorities, transport bodies and consultancies.

An appetite for active travel

In the last ten years, urban areas have seen dramatic growth in walking and cycling. In London, for example, over half a million cycle journeys are taken every day. Rising fuel costs, the need for greener urban environments and commuter congestion have all contributed to this trend.

Safe and effective infrastructure - based on insights

In this modern landscape, transport planners rely on accurate surveys and reports about active travel modes. Insight around where people start and end their journeys and what routes they’re taking and how fast they're going is crucial for strategic decision-making. This type of insight ensures infrastructure can support future trends effectively and safely.

People crossing the road via traffic lights

What we provide

  • Cycle counts
  • Cycle speeds
  • Pedestrian flows
  • Crossing studies
  • Desire lines
  • Cyclist and pedestrian-specific preference surveys

How it works

  • Video Analytics (Vision-Based Surveys)
  • Mobile Network Data
  • Automatic counting
  • Bluetooth
  • Tag-and-Trace
  • Wi-Fi
  • User Intercept Interview Surveys
  • Postcard Questionnaires
  • Household Interviews
  • Travel Diaries
  • Manual observation

Data insights

  • Bespoke user reports
  • Online dashboards
  • Tracsis Path Tracing outputs
An illustration of a traffic scanning tool

Read about our Vision-based surveys

Decorative

Contact us to discuss your requirements

Get in touch with our team to talk through your project or for a demonstration of our capabilities

Technology in action

A large amount of cyclists using the bike lane.

Transport for London Cycle Counts

The launch of the Major’s Vision for Cycling in March 2013 outlined plans to spend £913m on cycling improvements over the next 10 years.